Res Publica Group Seeking Web Designer/Developer Intern

by Ashley Pawlak

More than a communications firm, Res Publica Group assists clients with top to bottom communication strategies executing a wide range of website design and development projects on their behalf.

To support current and upcoming efforts, we are seeking a web designer and developer intern to assist our team with the upkeep and creation of a wide range of web-based projects.

Requirements and skills of an ideal candidate include:

·     Proficiency in HTML, JavaScript.

·     Knowledge of ASP.net, PHP and CMS Platforms.

·     Basic understanding of web design standards and concepts.

·     Strong verbal communication skills.

·     Basic understanding of flash. Basic video editing skills a plus.

While working in teamwork with the staff at Res Publica Group, responsibilities of a web design intern include:

·     Collaborate with the Chief Creative Officer on client websites and web-based projects.

·     Assist with the upkeep and updating of client websites and web-based projects.

Intern's schedule is flexible; however preferred availability is 3 full days per week at our Michigan Avenue offices. The duration of the internship is 3 months, with potential to go beyond. Intern will receive a compensation of $10 per hour. 

Interested candidates should contact Chief Creative Officer, Travis Schoening at Travis@res36i.com with a resume and design/programming samples by December 14, 2011 to be considered. 

36i, a division of Res Publica Group, is a full service website design and interactive strategies firm. Often irreverent. Occasionally outrageous. Always effective. We help clients break through the clutter to make their point. Learn more about 36i and its parent company, Res Publica Group.

Facebook Pages ROI

by Ashley Pawlak

A new study examined the CTR (click through rate) for links posted to the news feed by Facebook Pages. The study, performed by analytics provider EdgeRank Checker, found on average links posted by Facebook Pages receive 1 click per 1,000 fans.

Ultimately, these figures give marketers and communication specialists an idea of how many Facebook fans they’ll need to drive significant traffic to external websites.

Other interesting findings from the study include:

  • ·         Most major brands have 100,000 fans.
  • ·         Posts on Wednesday receive the most clicks and shares, while posts on Fridays receive the fewest.
  • ·         Links posted by Pages have nearly three times the CTR of Facebook ads.

 

Facebook Pages can be a useful marketing channel and an important component of your online strategy. To find link click metrics of your Facebook Page, click the Insights button on the left side of your Page.

Click here to see just one of the Fan Pages executed by Res Publica Group and 36i.

Data based on 84,000 link posts by more than 5,500 Facebook Pages in October. 

Google+ Opens for Business

by Ashley Pawlak

This week, Google+ extended its functionality for brand and business pages. Google+ is a social network operated by Google with integrations across a number of Google products. Its new Google+ pages are Google’s answer to Facebook Fan pages. Users are able to opt in to “Circles” to receive updates. An early adopter, Mayor Emanuel’s office is already on board. Check out its Google+ page.

So, is it worth it to add a Google+ page to your plethora of social media platforms? The Huffington Post says yes.

"If Google reaches one billion unique visitors per month, the thinking goes, Google+ will also cast a wide net. Add to that the possibilities through YouTube, Maps, and Google's other services and tools."

Other Google+ functionalities include live video "Hangout" sessions and discussions. Keep in mind that Google+ pages do not allow for contests or promotions. So don't ditch those Twitter handles or Facebook pages just yet.

Ultimately, Google+ is a work in progress and its influence is yet to be seen. However, it's worth it to note that Google+ already has 40 million users, compared of course to Facebook's 800 million-plus.

Learn more about Google+ here.

Learn how to create a Google+ page in 5 easy steps

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